Shopify stores in Bulgaria
Updated · How we collect this data
There are 1,604 active Shopify stores in Bulgaria (October 2026), 0.3% of all active stores we track and #43 worldwide. 75.9% of them run at least one ad pixel, 10.1 points above the global average.
How many Shopify stores are there in Bulgaria?
There are 1,604 active Shopify stores registered in Bulgaria (October 2026), making it number 43 of the 206 countries in our database by store count and 0.3% of all 614,243 active Shopify stores we track. A store counts for Bulgaria when the business address in its public Shopify storefront data is in Bulgaria, whichever markets it sells to. "Active" means the storefront answered as a live, open store in our latest crawl; password-protected and closed stores are excluded. The most common store currency is EUR and the most common storefront language is Bulgarian. The median store here publishes 110 products, fewer than the worldwide median of 122, and 229 stores publish 1,000 products or more. The most visited include Zlatna Ribka | Лидерът в луксозната козметика за коса, Paolo Botticelli, zoomagazin.eu.
Top Shopify stores in Bulgaria
Ranked by visits from Chrome users in Bulgaria (Chrome UX Report country tier), then worldwide rank within a tier.
| # | Store | Theme | Products | Popularity |
|---|---|---|---|---|
| 1 | Zlatna Ribka | Лидерът в луксозната козметика за коса | Broadcast | 4,923 | Top 1k |
| 2 | Paolo Botticelli | Hyper | 3,919 | Top 1k |
| 3 | zoomagazin.eu | Dawn | 7,793 | Top 1k |
| 4 | dragzone | Pipeline | 7,322 | Top 1k |
| 5 | InaEssentials | Shrine PRO | 111 | Top 1k |
| 6 | Mi Amante Professional | Broadcast | 60 | Top 1k |
| 7 | Feel You | Canopy | 25,000+ | Top 5k |
| 8 | iSTYLE.bg | Dawn | 3,964 | Top 5k |
| 9 | Мебелни Къщи Ralica | Warehouse | 4,247 | Top 5k |
| 10 | Био Магазин ЗЕЛЕН | Hydrogen | 2,046 | Top 5k |
| 11 | Balevski&Kirov | Sleek | 101 | Top 5k |
| 12 | Cvetita Herbal Bulgaria | Horizon | 227 | Top 5k |
| 13 | Elena Art Nails | Hyper | 1,272 | Top 5k |
| 14 | Matraci.bg | Broadcast | 438 | Top 5k |
| 15 | Maxifashion.bg | Broadcast | 831 | Top 5k |
| 16 | Torba.bg | Torba | 486 | Top 5k |
| 17 | NL BEAUTY | Качествена козметика, достъпна за всички | Stiletto | 69 | Top 5k |
| 18 | Sunday Habit | Hyper | 3,112 | Top 5k |
| 19 | LEGO® Store България | Next | 3,404 | Top 5k |
| 20 | Alchemista | Palo Alto | 1,523 | Top 5k |
| 21 | Argos Home | Sleek | 554 | Top 5k |
| 22 | AUTOPIA | Shrine PRO | 248 | Top 5k |
| 23 | Avtozona | Warehouse | 25,000+ | Top 5k |
| 24 | Ballistic Sport | King | 2,061 | Top 5k |
| 25 | belleboxbg | Release | 3 | Top 5k |
| 26 | Ловни Обувки, Дрехи, Аксесоари | е-магазин Хилман | Concept | 58 | Top 5k |
| 27 | Gmx - България | Shrine Pro | 3 | Top 5k |
| 28 | BIO PET | Custom | 68 | Top 5k |
| 29 | Флора Фарма | Shrine PRO | 64 | Top 5k |
| 30 | Casa Cotton - спално бельо | Unsen | 599 | Top 5k |
| 31 | ChairPro | Impact | 494 | Top 5k |
| 32 | Charly Wilde | Molding | 205 | Top 5k |
| 33 | COLORI.BG | Enterprise | 1,000 | Top 5k |
| 34 | COMAUTO - BG | Ella | 964 | Top 5k |
| 35 | Dreskod.bg | Focal | 709 | Top 5k |
| 36 | DRIPSHOP4LIFE | Dawn | 57 | Top 5k |
| 37 | Dynaphos | Hyper | 10,787 | Top 5k |
| 38 | eiluminat-bg | Megamog | 5,013 | Top 5k |
| 39 | Ellen More | Horizon | 521 | Top 5k |
| 40 | EltroMax.com — Всички права запазени | Custom | 136 | Top 5k |
| 41 | EMILY | Custom | 384 | Top 5k |
| 42 | Floor Decor | Elessi | 3,089 | Top 5k |
| 43 | ГГМ Балкан ООД | Revolution | 19,936 | Top 5k |
| 44 | GiftComeTrue.com | Gift Come True | 738 | Top 5k |
| 45 | Н2 България | Shrine PRO | 3 | Top 5k |
| 46 | Happy Dreams | Prestige | 759 | Top 5k |
| 47 | Icedout | Impulse | 237 | Top 5k |
| 48 | INGILIZ BULGARIA | Prestige | 774 | Top 5k |
| 49 | Interior Center Zen | Custom | 1,073 | Top 5k |
| 50 | Karlen | Custom | 163 | Top 5k |
The top 100 Shopify stores worldwide →
Which apps, themes and ad pixels do Shopify stores in Bulgaria use?
75.9% of active Shopify stores in Bulgaria have at least one advertising pixel installed, 10.1 points above the global average of 65.8%. The Meta Pixel is on 69.3% of stores (worldwide: 56.3%), Google Ads tags on 41.3% and the TikTok Pixel on 5.7%. The most installed app we detect is Judge.me (43.6% of stores), followed by Klaviyo (25.3%) and Triple Whale (7%). Dawn is the most used theme, on 17% of stores, ahead of Shrine PRO (10.8%). These figures come from scanning each store's homepage code, so tools that only load on checkout or in the Shopify admin are not counted.
Most used Shopify apps in Bulgaria
| Technology | Category | Stores | % of Bulgaria stores |
|---|---|---|---|
| Judge.me | Product reviews | 699 | 43.6% |
| Klaviyo | Email & SMS marketing | 406 | 25.3% |
| Triple Whale | Analytics & attribution | 112 | 7% |
| Loox | Product reviews | 88 | 5.5% |
| PageFly | Page builders | 82 | 5.1% |
| GemPages | Page builders | 67 | 4.2% |
| Swym Wishlist Plus | Wishlists | 60 | 3.7% |
| Hotjar | Analytics | 56 | 3.5% |
| Omnisend | Email & SMS marketing | 47 | 2.9% |
| Klarna | Buy now, pay later | 46 | 2.9% |
| Weglot | Translation | 41 | 2.6% |
| Trustpilot | Product reviews | 34 | 2.1% |
| Global-e | Cross-border commerce | 29 | 1.8% |
| Lucky Orange | Analytics | 23 | 1.4% |
| Intelligems | Price & A/B testing | 22 | 1.4% |
Most popular Shopify themes in Bulgaria
| Technology | Category | Stores | % of Bulgaria stores |
|---|---|---|---|
| Dawn theme | Shopify theme | 272 | 17% |
| Shrine PRO theme | Shopify theme | 173 | 10.8% |
| Horizon theme | Shopify theme | 112 | 7% |
| Prestige theme | Shopify theme | 43 | 2.7% |
| Impact theme | Shopify theme | 31 | 1.9% |
| Sense theme | Shopify theme | 28 | 1.7% |
| Broadcast theme | Shopify theme | 25 | 1.6% |
| Wokiee theme | Shopify theme | 22 | 1.4% |
| Impulse theme | Shopify theme | 22 | 1.4% |
| Refresh theme | Shopify theme | 20 | 1.2% |
Country is the store's registered business address from its public Shopify storefront data. Counts cover active stores we have detected (sites with real visitor traffic in public web crawls), not every Shopify store ever created. Apps and pixels are detected from each store's homepage. Methodology.