Shopify stores using Trustpilot

How many Shopify stores use Trustpilot?

Trustpilot is used by 28,333 active Shopify stores, 3.8% of the 750,590 stores we track (October 2026). That ranks it number 3 of 7 product reviews technologies we detect, by number of stores. Across all product reviews tools we track, it accounts for 8.9% of installs. Notable stores using it include World of Books, Littlebox India, LoveCrafts. United Kingdom has the most stores using it (8,349, or 13.4% of that country's active Shopify stores), while adoption is highest in Denmark, where 33.3% of stores use it. Stores that run Trustpilot most often pair it with Meta Pixel (73.5% of them) and Google Analytics 4 (72.1%). We detect Trustpilot from the scripts and Shopify web pixels it adds to a store's homepage, so stores that only use it on checkout or in the Shopify admin are not counted. Counts refresh with every crawl of the full store list.