Shopify stores using Afterpay

How many Shopify stores use Afterpay?

Afterpay is used by 25,246 active Shopify stores, 3.4% of the 750,590 stores we track (October 2026). That ranks it number 2 of 4 buy now, pay later technologies we detect, by number of stores. Across all buy now, pay later tools we track, it accounts for 17.5% of installs. Notable stores using it include Pilgrim India, Fashion Nova, JB Hi-Fi. Australia has the most stores using it (8,798, or 22.5% of that country's active Shopify stores), while adoption is highest in New Zealand, where 25.9% of stores use it. Stores that run Afterpay most often pair it with Meta Pixel (77.1% of them) and Google Analytics 4 (65.1%). We detect Afterpay from the scripts and Shopify web pixels it adds to a store's homepage, so stores that only use it on checkout or in the Shopify admin are not counted. Counts refresh with every crawl of the full store list.