Shopify store · Jacksonville Beach, United States
GORUCK
Data from our crawl on · How we collect this data
GORUCK is a Shopify store based in Jacksonville Beach, United States with 259 products listed. It runs the Taiga theme with 3 apps detected, including Klaviyo, Yotpo and Loop Returns, and 3 ad or analytics pixels. Stores most like it: Dansko, Disturbia and L'ange Hair.
What changed since our last crawl
Our crawl of October 25, 2026 compared with October 21, 2026.
New discounts
-
$155
Meta ads
35 ads running in the Meta Ad Library at our last check (October 25, 2026).
-
One of TIME's Best Inventions of 2026Running since Oct 19, 2026 · 3 days -
One of TIME's Best Inventions of 2026Running since Oct 19, 2026 · 5 days -
One of TIME's Best Inventions of 2026Running since Oct 19, 2026 · 5 days -
One of TIME's Best Inventions of 2026Running since Oct 19, 2026 · 5 days
Product launches
GORUCK launches fast: its 50 newest products were published between Sep 23, 2026 and Oct 22, 2026, about 2 a day.
Newest products
-
Rough Runner® - Speed GreyFootwear · Oct 22, 2026$95.00 -
Woodland Camo HiVis Orange Bullet 15L - Built by ScarsTravel Rucksack · Oct 21, 2026$450 Sold out -
Womens Slick Tee - Tri-BlendX™Women's Tops · Oct 16, 2026$30.00 -
Barbed Wire Bullet 15L - Built by ScarsTravel Rucksack · Oct 15, 2026$450 Sold out -
Halloween GR1® 26L - Built by ScarsTravel Rucksack · Oct 15, 2026$700 Sold out -
Rough Runner® - Speed TanFootwear · Oct 14, 2026$95.00 -
Rough Runner® - SeasprayFootwear · Oct 14, 2026$95.00 -
Rough Runner® - EarthFootwear · Oct 14, 2026$95.00 -
Rough Runner® - Light Grey + Dark GreyFootwear · Oct 14, 2026$95.00 -
Rough Runner® - Electric BlueFootwear · Oct 14, 2026$95.00
Best sellers
Ranked by GORUCK's own "best selling" sort order.
-
Ruck PlatesRuck Plate · #1$59.00 -
Ruck Plate Carrier 3.0Training Rucksack · #2$115 -
Training Sternum StrapRuck Add-On · #3 · also sold by 1 other seller$10.00 -
Padded Hip BeltRuck Add-On · #4$35.00 -
Rucking Weight VestWeighted Vest · #5$155 -
Simple Training SandbagsSand Training · #6 · also sold by 1 other seller$35.00 -
Spy Ruck® | Women's Weighted VestWeighted Vest · #7 · also sold by 1 other seller$79.00 -
Merino Challenge Socks - CrewSocks · #8$19.00 -
Sandbag Kit (w/ Filler Bag)Sand Training · #9$95.00 -
GR1Travel Rucksack · #10$395
What it sells and how it prices
Top product types
- Footwear (27)
- Event (7)
- Travel Rucksack (6)
- Weighted Vest (5)
- Earned Patch (4)
Other brands (own brand: 86.2%)
- Event (7)
- vendor-unknown (2)
From 65 of its newest and best-selling products.
Catalog size over time
| Crawl | Products listed |
|---|---|
| October 25, 2026 | 259 |
| October 18, 2026 | 262 |
Tech stack
Not detected on this store
No customer support appNo subscriptions appNo loyalty & rewards appNo upsell & personalization appNo buy now, pay later appNo analytics & attribution appNo TikTok PixelNo Pinterest Tag
Among the apps and pixels we detect on store homepages; a tool used only in checkout or the admin can be missed.
Stores similar to GORUCK
Popular stores in United States, those selling at similar prices first, then the most similar setup.
- Dansko United States · similar prices · 6 shared tools
- Disturbia United States · similar prices · 5 shared tools
- L'ange Hair United States · similar prices · 5 shared tools
- VENUS United States · similar prices · 5 shared tools
- Shady Rays® United States · similar prices · 5 shared tools
- DC Shoes United States · similar prices · 5 shared tools
Free app
Track GORUCK
Get every launch, price change, new app and new ad from GORUCK in your weekly feed, with its full product history and the stores like it.
Track GORUCK freeFree. Sign in with Google, no credit card.
Data from our crawl of goruck.com on October 25, 2026. Product figures come from its newest and best-selling products, not the full catalog; traffic is an estimate. Methodology.