Shopify stores using Google Analytics 4
Updated · How we collect this data
286,304 active Shopify stores use Google Analytics 4, 46.6% of the 614,243 stores we track. It ranks #1 of 3 in analytics.
How many Shopify stores use Google Analytics 4?
Google Analytics 4 is used by 286,304 active Shopify stores, 46.6% of the 614,243 stores we track (October 2026). That ranks it number 1 of 3 analytics technologies we detect, by number of stores. Across all analytics tools we track, it accounts for 92.8% of installs. Notable stores using it include boAt Lifestyle, Pilgrim India, NISHAT. United States has the most stores using it (78,942, or 44.7% of that country's active Shopify stores), while adoption is highest in Japan, where 55.8% of stores use it. Stores that run Google Analytics 4 most often pair it with Meta Pixel (76.5% of them) and Google Ads (63.3%). We detect Google Analytics 4 from the scripts and Shopify web pixels it adds to a store's homepage, so stores that only use it on checkout or in the Shopify admin are not counted. Counts refresh with every crawl of the full store list.
Top Shopify stores using Google Analytics 4
Ranked by web traffic tier (Chrome UX Report), then Tranco rank within a tier.
| # | Store | Country | Theme | Products | Popularity |
|---|---|---|---|---|---|
| 1 | boAt Lifestyle | India · Mumbai | Focal | 1,000 | Top 5k |
| 2 | Pilgrim India | India · Tauru | Focal | 223 | Top 5k |
| 3 | NISHAT | Pakistan · Lahore | Prestige | 829 | Top 5k |
| 4 | SAYA | Pakistan · Karachi | Kalles | 11,676 | Top 5k |
| 5 | ZELLBURY | Pakistan · Karachi | Fabric | 15,683 | Top 5k |
| 6 | J. | United States · Houston | Kalles | 23,396 | Top 5k |
| 7 | PALMONAS | India · Pune | Unsen | 9,096 | Top 5k |
| 8 | ダイソーネットストア | Japan · 東広島市 | Warehouse | 25,000+ | Top 5k |
| 9 | Libas | India · Noida | Impulse | 21,489 | Top 10k |
| 10 | Glitch Productions Store | Australia · Parramatta | Dawn | 322 | Top 10k |
| 11 | GIVA Jewellery | India · Bangalore | Dawn | 5,169 | Top 10k |
| 12 | DeoDap | India · Rajkot | Dawn | 12,802 | Top 10k |
| 13 | Jockey India | India · Bengaluru | Dawn | 3,785 | Top 10k |
| 14 | BEECHTREE | Pakistan · Lahore | Dawn | 1,597 | Top 10k |
| 15 | Littlebox India | India · New Delhi | Symmetry | 6,534 | Top 10k |
| 16 | Redtape | India · Noida | Hyper | 9,444 | Top 10k |
| 17 | edenrobe Pakistan | Pakistan · Karachi | Reformation | 18,553 | Top 10k |
| 18 | Triveni World | India · New Delhi | Dawn | 8,800 | Top 10k |
| 19 | GHAR SOAPS | India · PUNE | Impulse | 87 | Top 10k |
| 20 | Dream 2000 | Egypt · New Nozha | Dream 2000 | 5,719 | Top 10k |
| 21 | Innovist | India · Gurgaon | Expanse | 335 | Top 10k |
| 22 | ZeroLifestyle.co | Pakistan · karachi | Zero Live | 95 | Top 10k |
| 23 | Outfitters | Pakistan · Lahore | Dawn | 4,177 | Top 10k |
| 24 | Offduty India | India · Mumbai | Horizon | 629 | Top 10k |
| 25 | Audionic | Pakistan · Karachi | Milano | 76 | Top 10k |
| 26 | Zerakijewels | India · Surat | Prestige | 606 | Top 10k |
| 27 | BYONDNXT SMART HOME PRIVATE LIMITED | India · Bengaluru | Horizon | 32 | Top 10k |
| 28 | ETHNC | Pakistan · Lahore | Dawn | 4,605 | Top 10k |
| 29 | Fender | United States · Los Angeles | Dawn | 1,914 | Top 50k |
| 30 | Boden | United Kingdom · London | fuse2.0 | 25,000+ | Top 50k |
| 31 | LoveCrafts | United Kingdom · Wokingham | Custom | 25,000+ | Top 50k |
| 32 | Eddie Bauer | United States · New York | Eddie Bauer | 1,121 | Top 50k |
| 33 | Cole Haan | United States · Greenland | Horizon | 1,037 | Top 50k |
| 34 | KITSCH | United States · LOS ANGELES | Unick | 808 | Top 50k |
| 35 | PCH | United States · Miami | Horizon | 137 | Top 50k |
| 36 | The Brick | Canada · Toronto | Brick | 25,000+ | Top 50k |
| 37 | Micas | Hong Kong SAR China · Hong Kong Island | Impulse | 3,826 | Top 50k |
| 38 | 丸善ジュンク堂書店ネットストア | Japan · 中央区 | Dawn | 25,000+ | Top 50k |
| 39 | TEVEO Official Store | Sportbekleidung | Germany · Ansbach | SGxTeveo | 3,171 | Top 50k |
| 40 | Nuts.com | United States · Cranford | Custom | 1,486 | Top 50k |
| 41 | Impericon | Germany · Leipzig | Focal | 20,451 | Top 50k |
| 42 | Portland Leather | United States · Austin | PLG Shopify | 273 | Top 50k |
| 43 | Life Is Good | United States · Hudson | Life is Good Base | 25,000+ | Top 50k |
| 44 | YoungLA | United States · Northridge | Prestige | 806 | Top 50k |
| 45 | edikted | United States · new castle | Avex | 11,005 | Top 50k |
| 46 | Way of Wade | United States · Scottsdale | Kalles | 378 | Top 50k |
| 47 | Disturbia | United Kingdom · Cramlington | Prestige | 3,313 | Top 50k |
| 48 | Edgars | South Africa · Durban | Impulse | 25,000+ | Top 50k |
| 49 | BaubleBar | United States · New York | Broadcast | 5,444 | Top 50k |
| 50 | Disturbia | United States · Grove City | Prestige | 3,028 | Top 50k |
Google Analytics 4 adoption by country
| Country | Stores using it | % of the country's stores |
|---|---|---|
| United States | 78,942 | 44.7% |
| United Kingdom | 25,176 | 49.6% |
| India | 18,656 | 50.8% |
| Australia | 17,685 | 55% |
| Canada | 13,230 | 47.1% |
| Germany | 12,224 | 48.3% |
| Japan | 9,211 | 55.8% |
| France | 8,658 | 42.3% |
| Italy | 6,996 | 49.7% |
| Netherlands | 6,852 | 45.5% |
| Hong Kong SAR China | 6,242 | 49.8% |
| Spain | 5,740 | 48.2% |
| Mexico | 4,236 | 41.5% |
| New Zealand | 4,203 | 54.3% |
| Pakistan | 3,929 | 29.9% |
Most used with Google Analytics 4
Share of stores using Google Analytics 4 that also use each technology.
| Technology | Category | Stores | % of Google Analytics 4 stores |
|---|---|---|---|
| Meta Pixel | Advertising pixel | 219,072 | 76.5% |
| Google Ads | Advertising pixel | 181,121 | 63.3% |
| Judge.me | Product reviews | 112,601 | 39.3% |
| Klaviyo | Email & SMS marketing | 88,389 | 30.9% |
| TikTok Pixel | Advertising pixel | 69,597 | 24.3% |
| Klarna | Buy now, pay later | 51,602 | 18% |
| PageFly | Page builders | 21,773 | 7.6% |
| Trustpilot | Product reviews | 17,028 | 5.9% |
| Swym Wishlist Plus | Wishlists | 16,590 | 5.8% |
| Microsoft Advertising (UET) | Advertising pixel | 16,544 | 5.8% |
| Loox | Product reviews | 14,516 | 5.1% |
| Afterpay | Buy now, pay later | 13,655 | 4.8% |
| Omnisend | Email & SMS marketing | 13,011 | 4.5% |
| Triple Whale | Analytics & attribution | 12,597 | 4.4% |
| Hotjar | Analytics | 11,437 | 4% |
Other analytics tools on Shopify
| Technology | Category | Stores | % of all stores |
|---|---|---|---|
| Hotjar | Analytics | 15,375 | 2.5% |
| Lucky Orange | Analytics | 6,897 | 1.1% |
Detected from each store's homepage code (scripts, tags and Shopify web pixels). Counts cover active Shopify stores we have detected. Methodology.