Clothing store · Hailey, United States
First Lite
Data from our crawl on · How we collect this data
First Lite is a clothing Shopify store based in Hailey, United States with 348 products listed. It runs the Focal theme with 4 apps detected, including Judge.me, Klaviyo and Gorgias, and 4 ad or analytics pixels. Stores most like it: Ever-Pretty US, Aerosoles and Eddie Bauer.
What changed since our last crawl
Our crawl of October 12, 2026 compared with October 4, 2026.
No launches, price changes or app changes since the previous crawl.
Meta ads
We haven't matched First Lite to a Facebook page yet, so we have no ads for it.
Product launches
First Lite launches fast: its 50 newest products were published between Jun 8, 2026 and Sep 29, 2026, about 3.1 a week.
Newest products
-
Men's Corrugate Guide JacketPFAS · Sep 29, 2026$150 Sold out -
Men's Navigator Full Zip HoodyOuterwearTops · Sep 24, 2026$220 -
Whisper Over BootSep 15, 2026$150 -
Men's Whisper Down PantOuterwearBottoms · Sep 15, 2026$425 -
Men's Whisper Down JacketOuterwearTops · Sep 15, 2026$425 -
2 Point SuspendersAccessory · Sep 1, 2026$30.00 -
Rugged Wool Hybrid GloveAccessory · Aug 27, 2026 · also sold by 1 other seller$80.00 -
Men's North Range Puffy PantOuterwearBottoms · Aug 27, 2026 · also sold by 2 other sellers$230 -
Idaho Patch Beanie HatLogoApparel · Aug 27, 2026$35.00 -
Standard Issue Beanie HatLogoApparel · Aug 27, 2026$35.00
Best sellers
Ranked by First Lite's own "best selling" sort order.
-
Men's Wick Short Sleeve CrewBaseLayerTops · #1$85.00 -
Men's Kiln HoodyBaseLayerTops · #2$150 -
Trucker HatHeadwear · #3$25.00 -
Tag Cuff Merino BeanieHeadwear · #4$35.00 -
Aerowool Neck GaiterHeadwear · #5$30.00 -
Men's Wick LS CrewBaseLayerTops · #6$100 -
Men's Furnace Long JohnBaseLayerBottoms · #7$130 -
Men's Furnace Quarter ZipBaseLayerTops · #8$180 -
Men's Corrugate Foundry PantPFAS · #9$220 -
Men's Wick HoodyBaseLayerTops · #10$130
What it sells and how it prices
Top product types
- LogoApparel (26)
- OuterwearTops (9)
- OuterwearBottoms (7)
- BaseLayerTops (5)
- Accessory (4)
From 61 of its newest and best-selling products.
Catalog size over time
| Crawl | Products listed |
|---|---|
| October 12, 2026 | 348 |
| October 3, 2026 | 351 |
Tech stack
Not detected on this store
No subscriptions appNo loyalty & rewards appNo upsell & personalization appNo returns & shipping appNo analytics & attribution appNo TikTok PixelNo Pinterest Tag
Among the apps and pixels we detect on store homepages; a tool used only in checkout or the admin can be missed.
Stores similar to First Lite
Popular clothing stores in United States, those selling at similar prices first, then the most similar setup.
- Ever-Pretty US United States · similar prices · 7 shared tools
- Aerosoles United States · similar prices · 7 shared tools
- Eddie Bauer United States · similar prices · 6 shared tools
- Portland Leather United States · similar prices · 6 shared tools
- REP Fitness United States · similar prices · 6 shared tools
- Stetson United States · similar prices · 6 shared tools
Free app
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Data from our crawl of firstlite.com on October 12, 2026. Product figures come from its newest and best-selling products, not the full catalog; traffic is an estimate. Methodology.