Shopify jewelry stores
Updated · How we collect this data
24,518 live Shopify stores sell mainly jewelry & watches (October 2026), #5 of 14 categories. Below: the most visited examples, and what sets these stores apart.
How many Shopify jewelry stores are there?
There are 24,518 live Shopify stores whose main business is jewelry & watches in the Brandloupe Index (October 2026): 6.7% of the 364,872 stores with a clear category, making it number 5 of 14 categories. 1,779 of them rank among the top 1 million websites by real Chrome traffic. United States is home to the most (6,755), ahead of India (2,640) and United Kingdom (1,911). Relative to their size, Israel, Greece and India have the highest share of jewelry stores (up to 2.2× the average). The median store sells 310 products, larger than the median Shopify store (91), and among stores pricing in US dollars the median product costs $132, 3.3× the median across all US-dollar stores ($39.99). The most visited examples include GIVA Jewellery, Zerakijewels, The GLD Shop, DE PURELEI and Atolea Jewelry.
Top Shopify jewelry stores
The most visited jewelry stores on Shopify worldwide, ranked by web traffic tier (Chrome UX Report), then Tranco rank. Chrome counts nearly all visits in Android-heavy markets such as India and Pakistan but about half in the US, where Safari is common, so this worldwide list favors those markets.
| # | Store | Country | Theme | Products | Popularity |
|---|---|---|---|---|---|
| 1 | GIVA Jewellery | India · Bangalore | Dawn | 5,606 | Top 10k |
| 2 | Zerakijewels | India · Surat | Prestige | 586 | Top 10k |
| 3 | The GLD Shop | United States · Miami | Debut | 10,964 | Top 50k |
| 4 | DE PURELEI | Germany · Mannheim | PURELEI 2026 | 1,050 | Top 50k |
| 5 | Atolea Jewelry | France · PARIS | Prestige | 433 | Top 50k |
| 6 | Invicta Stores | United States · Davie | Palo Alto | 4,558 | Top 50k |
| 7 | Shop TJC | United Kingdom · Feltham | Horizon | 25,000+ | Top 50k |
| 8 | Luamaya | Germany · Mainz | Dawn | 2,961 | Top 50k |
| 9 | Kushal's Retail Pvt Ltd. | India · Bangalore | Symmetry | 10,764 | Top 50k |
| 10 | ICRUSH | Germany · Köln | Prestige | 3,386 | Top 50k |
| 11 | SINGULARU | Spain · València | Singularu | 1,280 | Top 50k |
| 12 | Just In Time Trading Private Limited | India · Mumbai | Horizon | 20,137 | Top 50k |
| 13 | Salty Accessories | India · New Delhi | Impulse | 8,991 | Top 50k |
| 14 | PNG Jewellers | India · Pune | Eurus | 3,572 | Top 50k |
| 15 | TJ Wholesale | Pakistan · Lahore | Avone OS 2.0 | 4,107 | Top 50k |
| 16 | P.C. Chandra Jewellers | India · Kolkata | Reformation | 9,829 | Top 50k |
| 17 | Jewelsmars | India · New Delhi | Custom | 8,043 | Top 50k |
| 18 | Joker & Witch | India · Bangalore | Impulse | 3,755 | Top 50k |
| 19 | Astrotalk Store | India · Gurugram | Eurus | 714 | Top 50k |
| 20 | Harrison & james | United Kingdom · London | Custom | 520 | Top 50k |
| 21 | Japam | India · Mohali | Enterprise | 378 | Top 50k |
| 22 | Kimti | India · Mumbai | Sense | 912 | Top 50k |
| 23 | Rubans | India · Bangalore | Impulse | 7,114 | Top 50k |
| 24 | Zavya | India · Gurgaon | Elessi | 4,806 | Top 50k |
| 25 | Avalore Jewelry | United States · Sheridan | Dawn | 1,916 | Top 50k |
| 26 | Jaipur Watch Company | India · JAIPUR | Taiga | 526 | Top 50k |
| 27 | Unniyarcha | India · Gurgaon | Impulse | 720 | Top 50k |
| 28 | Limelight Diamonds | India · Mumbai | Dawn | 3,278 | Top 50k |
| 29 | Trendz Jewellery | India · Rajkot | Custom | 385 | Top 50k |
| 30 | casiostore.bhawar.com | India · Chennai | Dawn | 1,374 | Top 50k |
| 31 | Sveston PK | Pakistan · Karachi | Custom | 172 | Top 50k |
| 32 | Timex India | India | TimexIndia | 3,319 | Top 50k |
| 33 | Ashford.com | United States · FAIRFIELD | Dawn | 25,000+ | Top 100k |
| 34 | Timex US | United States · Shelton | Timex / Guess | 1,635 | Top 100k |
| 35 | Shop LC | United States · Austin | Horizon | 25,000+ | Top 100k |
| 36 | ALEX AND ANI | United States · New City | Broadcast | 4,823 | Top 100k |
| 37 | Teddy Baldassarre | United States · North Olmsted | Teddy Baldassarre | 3,137 | Top 100k |
| 38 | buddhastoneshop | Hong Kong SAR China · Wanchai | Impulse | 11,180 | Top 100k |
| 39 | Ross-Simons | United States · Cranston | Ross-Simons | 15,334 | Top 100k |
| 40 | EVRYJEWELS | Canada · Pointe-Claire | Horizon | 2,225 | Top 100k |
| 41 | Brighton | United States · La Puente | CQL Propel | 3,725 | Top 100k |
| 42 | en route jewelry | United States · New York | en route jewels | 762 | Top 100k |
| 43 | Grailzee | United States · Sunny Isles | Impulse | 25,000+ | Top 100k |
| 44 | YEMA Watches Official Store | France · Morteau | Custom | 191 | Top 100k |
| 45 | TraxNYC | United States · New York | Minimus | 6,676 | Top 100k |
| 46 | PDPAOLA | Spain · Barcelona | PDPaola | 1,656 | Top 100k |
| 47 | Charmette | United States · Gilbert | Shrine PRO | 1,872 | Top 100k |
| 48 | Nébuleuse Bijoux | France · Paris | Stretch | 487 | Top 100k |
| 49 | Mint & Lily | United States · Sugar Land | ReIterate | 890 | Top 100k |
| 50 | Moon Magic | Singapore · Singapore | Custom | 566 | Top 100k |
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Top Shopify jewelry stores in the United States
US-based jewelry stores ranked by estimated monthly search visits from the US: their traffic tier among US Chrome users, refined with signals that capture visits Chrome misses (iPhone users). Estimates are rough, often off by 2 to 3×; use them to compare stores.
| # | Store | Theme | Products | Est. search visits/mo |
|---|---|---|---|---|
| 1 | Ten Thousand Villages | Beyond | 997 | ~792k Top 50k |
| 2 | The GLD Shop | Debut | 10,964 | ~459k Top 5k |
| 3 | Invicta Stores | Palo Alto | 4,558 | ~424k Top 5k |
| 4 | ALEX AND ANI | Broadcast | 4,823 | ~424k Top 10k |
| 5 | Ashford.com | Dawn | 25,000+ | ~400k Top 50k |
| 6 | Grailzee | Impulse | 25,000+ | ~386k Top 10k |
| 7 | Timex US | Timex / Guess | 1,635 | ~364k Top 50k |
| 8 | Teddy Baldassarre | Teddy Baldassarre | 3,137 | ~343k Top 50k |
| 9 | Ring Concierge | Ascent | 5,234 | ~326k Top 50k |
| 10 | The Catholic Company | Impact | 16,610 | ~319k Top 50k |
| 11 | Shop LC | Horizon | 25,000+ | ~316k Top 10k |
| 12 | Shinola | Dawn | 780 | ~307k Top 50k |
| 13 | gorjana | Gorjana | 858 | ~301k Top 50k |
| 14 | Exquisite Timepieces | Exquisite Shopify | 17,885 | ~268k Top 50k |
| 15 | CULT GAIA | Slate | 1,585 | ~265k Top 50k |
| 16 | Pura Vida Bracelets | Pura Vida | 655 | ~261k Top 50k |
| 17 | Studs | Horizon | 345 | ~252k Top 50k |
| 18 | Ross-Simons | Ross-Simons | 15,334 | ~250k Top 50k |
| 19 | Ferkos Fine Jewelry | Slate | 2,289 | ~246k Top 50k |
| 20 | Safariland | Safariland | 583 | ~244k Top 50k |
| 21 | Gump's | Broadcast | 3,522 | ~241k Top 50k |
| 22 | Vaer Watches | Impact | 141 | ~240k Top 50k |
| 23 | Wholesale Jewelry Website | Reformation | 2,659 | ~226k Top 50k |
| 24 | Long Island Watch | Empire | 8,953 | ~217k Top 50k |
| 25 | With Clarity | Debut | 25,000+ | ~215k Top 50k |
Where jewelry stores are most common
| Country | Jewelry stores | Share of the country's categorized stores | vs average |
|---|---|---|---|
| Israel | 208 | 14.9% | 2.2× |
| Greece | 134 | 14.6% | 2.2× |
| India | 2,640 | 10.8% | 1.6× |
| France | 1,135 | 10.2% | 1.5× |
| Thailand | 63 | 9.6% | 1.4× |
Which apps, themes and ad pixels do Shopify jewelry stores use?
80.9% of Shopify jewelry stores run at least one advertising pixel, 12.4 points above the 68.5% average across all Shopify stores: the Meta Pixel is on 72.9% of them, Google Ads tags on 45.4% and the TikTok Pixel on 22.1%. Dawn is their most used theme (18.9%), followed by Prestige (7.7%). The most installed app we detect is Judge.me (34%), then Klaviyo (25.3%). Apps used far more often here than in the average store: Affirm (3×), Swym Wishlist Plus (2×) and AfterShip (1.5×).
Most used apps in jewelry stores
| Technology | Category | Stores | % of jewelry stores |
|---|---|---|---|
| Judge.me | Product reviews | 8,348 | 34% |
| Klaviyo | Email & SMS marketing | 6,212 | 25.3% |
| Klarna | Buy now, pay later | 4,576 | 18.7% |
| Swym Wishlist Plus | Wishlists | 1,930 | 7.9% |
| PageFly | Page builders | 1,411 | 5.8% |
| Loox | Product reviews | 1,239 | 5.1% |
| Trustpilot | Product reviews | 1,212 | 4.9% |
| Afterpay | Buy now, pay later | 1,034 | 4.2% |
| Omnisend | Email & SMS marketing | 1,029 | 4.2% |
| Triple Whale | Analytics & attribution | 816 | 3.3% |
| Weglot | Translation | 724 | 3% |
| Hotjar | Analytics | 718 | 2.9% |
| Yotpo | Product reviews | 503 | 2.1% |
| GemPages | Page builders | 470 | 1.9% |
| Privy | Email & SMS marketing | 460 | 1.9% |
Most popular themes for jewelry stores
| Technology | Category | Stores | % of jewelry stores |
|---|---|---|---|
| Dawn theme | Shopify theme | 4,628 | 18.9% |
| Prestige theme | Shopify theme | 1,897 | 7.7% |
| Horizon theme | Shopify theme | 1,271 | 5.2% |
| Impulse theme | Shopify theme | 1,051 | 4.3% |
| Broadcast theme | Shopify theme | 948 | 3.9% |
| Debut theme | Shopify theme | 546 | 2.2% |
| Craft theme | Shopify theme | 497 | 2% |
| Symmetry theme | Shopify theme | 474 | 1.9% |
| Ella theme | Shopify theme | 326 | 1.3% |
| Atelier theme | Shopify theme | 318 | 1.3% |
Other Shopify store categories
Clothing & Fashion 105,733 · Home & Furniture 45,865 · Beauty & Personal Care 35,047 · Food & Drink 34,885 · Electronics & Gadgets 17,425 · Health & Wellness 15,766 · Sports & Outdoors 12,397 · Books, Music & Merch 11,741 · Automotive Parts & Accessories 10,706 · Toys & Games 9,710 · Pet Supplies 7,459 · Art & Crafts 6,531 · Baby & Kids 4,671
A store's category is what most of its products are, read from the product types merchants assign and, when those are missing, from a model trained on those stores. In our audits about 4 in 5 automatically categorized stores are correct, and the most visited stores in each category are checked by hand. Prices are each store's median product price, for stores that price in US dollars. Methodology.